Our Services

Carina Brands delivers full-service brand strategy and execution, from concept to consumer. We build partnerships, licensing programs, and retail strategies that drive growth, cultural relevance, and long-term brand value.

Licensing & Partnership Management

• End-to-end licensing program management for all routes

  (retail, DTR, and wholesale)

• Deal negotiation, partner onboarding, contract management, and ongoing partner management.

• Licensee selection, product approvals, and compliance.

Brand Development & Strategy

• Brand positioning for talent, IP, and entertainment properties

• Go-to-market planning: assortment strategy, pricing, and brand voice to grow in the right places.

• Competitive landscape analysis and white space mapping

• Direct-to-Retail (DTR) strategy and program execution

• P&L ownership and retail business management

• Operational infrastructure for scaling retail programs

Retail Strategy & Commercial Ops

Talent & IP Representation

• Develop incremental revenue streams for existing brands through new category expansion

• Build diversified revenue streams through co-marketing, brand collabs, and content integrations.

• Partner with brands on marketing to maximise ROI.

New Business & Revenue Acceleration

Brand Advisory

We are building something just for you!

• Represent high-profile talent, creators, and studios for brand extensions

• Manage brand licensing, retail collaborations, and consumer product rollouts

• End-to-end client brand management with a 360° commercial lens